نوع مقاله : مقاله پژوهشی
نویسندگان
1 استادیار، گروه مدیریت، واحد شبستر، دانشگاه آزاد اسلامی، شبستر، ایران
2 دانشیار دانشگاه اصفهان
چکیده
هدف این تحقیق طراحی الگوی هویت‌سازمانی در گروه صنعتی تراکتورسازی ایران است. تحقیق حاضر از نظر روش تحقیق از نوع آمیخته کیفی و کمی بوده است. در بخش کیفی از نظریه داده بنیاد برای ساخت مدل مفهومی هویت‌سازمانی استفاده شده است. در این بخش از خبرگان آشنا به موضوع هویت‌سازمانی شامل مدیران ارشد شرکت تراکتورسازی ایران استفاده شده است. دادهها به روش مصاحبه نیمه ساختاریافته جمعآوری گردیده است. جهت تجزیه‌وتحلیل دادهها از فرایند سهمرحلهای کدگذاری باز، محوری و انتخابی استفاده شده که یافتههای این بخش نشان دهنده مدل پارادایم هویت‌سازمانی شامل 52 مفهوم و 33 مقوله فرعی بوده است. در بخش کمی پژوهش نیز، نمونه آماری تحقیق 330 نفر تعیین گردیده است. به‌منظور جمعآوری دادهها از پرسشنامه محقق ساخته براساس مقولههای فرعی و مفاهیم به دست آمده از مرحله کیفی پژوهش استفاده شده است. یافتههای بخش کمی با استفاده از تحلیل عاملی تأییدی نشان می‌دهد که همه مدلهای تأییدی از نظر شاخص‌های برازش مدل تأیید شده است. نتایج بیانگر این موضوع است که هویت درونی، توانمندسازی و هویت مبتنی بر شغل به‌عنوان شرایط علی شکل‌گیری هویت‌سازمانی، سبک رهبری و اخلاقیات سازمانی به‌عنوان شرایط زمینهای و عوامل مدیریتی و الزامات مالی شرایط مداخلهگر شکل‌گیری هویت‌سازمانی می‌باشند. در این راستا سازمان برای ایجاد و افزایش هویت‌سازمانی بایستی راهبردهایی مانند حمایت سازمانی درک شده و جامعه‌پذیری سازمانی را در پیش گرفته که منجر به پیامدهای فردی و سازمانی مانند افزایش عملکرد میگردد.
کلیدواژه‌ها
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